Now onboarding founding Canadian restaurants Flat monthly fee — never a commission
Soufra
For owner-operated restaurants

One AI concierge for your website, phone, and every table.

Orders, reservations, and real menu answers — in plain conversation, on the channels you own. One flat monthly fee, no commission.

See how it works
~$1,500/mo in orders? Core pays for itself.
Built in CanadaIndependent restaurantsPickup & dine-in
How it works

From “hello” to “order confirmed” in seconds

No apps to download. No accounts to create. Your guests just talk.

01

They open the chat

A guest lands on your site, calls your line, or scans a table QR — and starts a natural conversation with your concierge.

02

They place the order

They browse the menu, ask what's halal or dairy-free, get a smart pairing, and confirm — all inside the chat.

03

You get the order

It lands on your dashboard the moment they confirm. You prepare it, they pick it up. No third party, on your terms.

See it in action

The same concierge —
website, phone, every table.

One brain, every channel you own. Watch it take an order three ways.

The difference

Only Soufra is your concierge

The marketplaces answer questions too — then funnel the booking back to their platform, where you're a listing beside your rivals. Soufra answers, takes the order, and keeps the guest yours.

Soufra
Your website · your phone · every table
"Anything dairy-free?"
The falafel wrap is — want me to add it to your order?
Where it lives
Channels you own
Customers & data
Yours, always
Per-order fee
Flat monthly fee
Marketplaces
Uber Eats · Skip · OpenTable
"Anything dairy-free?"
Yes — reserve a table on the app to try it.
Where it lives
Their app / profile
Customers & data
Theirs
Per-order fee
15–30% or per cover
Order plugins
Basic website tools
"Anything dairy-free?"
Thanks — we'll email you back!
Where it lives
Your site + QR
Customers & data
Yours
Per-order fee
A form, not a conversation

AI is table stakes now — even the marketplaces have it. Owning it isn't. Soufra is the only concierge that lives on your channel, takes the order, and keeps the guest yours.

All included

One concierge. Every channel.

Menu answers, orders, reservations, delivery, and POS sync — live from day one. No modules to turn on, no new workflow for your team.

Direct deliveryPOS integrationMultilingual orderingText to order

How guests reach you

Website chat, table QR, phone, or text — same concierge, every channel.

5 capabilities

It knows your menu

"Is the lentil soup dairy-free? Which of these is halal?" — real answers in plain language, the way your best server would give them.

HalalDietary tagsIngredients

Reservations, handled

Guests book directly in the chat. You confirm from the dashboard. Automatic slot management — no double bookings.

Your phone line, answered

When the dinner rush hits and nobody can pick up, Soufra answers, takes the order, and knows your menu. The revenue stays with you.

Speaks your guests' language

One concierge, every table

EnglishFrançais+ more coming soon
Avez-vous des options végétariennes ?
Oui — le wrap falafel est végétarien. Je l'ajoute à votre commande ?

Guests ask in whatever language feels natural — the concierge understands and replies in kind.

Text to order

Guests text their order and the concierge confirms every detail — no app, no call, no hold music.

How you run the floor

Orders flow in ready to prep — no marketplace cut, no re-keying, no extra logins.

5 capabilities

Delivery, your way

Take delivery orders on your own channel and keep the full ticket — no 30% marketplace cut.

POS integration

Confirmed orders flow into your POS — Square, Clover, or Toast — so staff never re-key a thing.

Smart upselling, built in

It knows when to suggest a drink with that shawarma or upgrade to the family combo — naturally, like your best server.

One clean dashboard

All orders, reservations, and guests in one place. Update your menu, set booking slots, and track sales in real time.

Your data stays yours

Every guest, every order, every relationship. We never sell it, and we never re-market to your customers.

Our story
“Soufra means the dining table — the spread you set when people gather. We built it for the independent restaurants the big platforms treat as inventory. Real menus, real owners, real conversations.”
K
KhaledFounder, Soufra
Founding restaurants

We're onboarding our first Canadian restaurants now

Join the founders list and we'll set yours up — menu loaded, one line pasted, live within the week.

We handle the setupCancel anytimeLocked founding rate